Essentials to Lead Generation for Software Vendors
Build prospects database, tailor messaging, get past gatekeepers, engage buyer personas to generate more quality leads.
Essentials to Lead Generation for Software Vendors udemy course
Build prospects database, tailor messaging, get past gatekeepers, engage buyer personas to generate more quality leads.
In Essentials to Lead Generation, you'll learn strategies and engagement tactics so that you can begin to generate leads to enhance your sales pipeline. If you're looking to learn how to build a database of prospects, learn more about your target market, and tailor messaging to engage your buyer personas, then this course is for you.
Lead generation is a necessary marketing skill to bring your prospects down the sales cycle. This course will give you the basic tools to get started!
In this Essentials to Lead Generation course, you will learn how to:
Identify qualified leads
Define your target audience and build buyer personas
Build a database of in-target prospects
Craft engaging pitches and email messages to increase your response rates
Learn the secrets to outbound telemarketing and cold calling
Build rapport, get past gatekeepers and engage your prospects in high-level discussions
Write a leads report that fully details the next steps for follow-up
Understand the in’s and out’s to social selling
Create a remarkable LinkedIn social selling profile that commands credibility and legitimacy
Build a network on LinkedIn to create online dialogues in a way that nurtures lasting relationships
Conduct social listening to enhance your understanding of your buyer personas
YOUR OUTCOMES
From struggling to high-performing lead generation marketer
From stuck to getting past gatekeepers like a pro
From seen-zoned to engaged prospects
From shy and unsure to navigating difficult conversations confidently
Essentials to Lead Generation is a beginner course for B2B software marketers created by MediaDev.
